Cognitive Marketing Intelligence 2017-08-07T17:46:33+00:00

WHY COSMOSTM

Publicis COSMOSTM is a new class of Cognitive Marketing Intelligence for Big Data powered by A.I. and ML algorithms. It learns from your online and offline data, structured and unstructured information as consumers interact with the brand across omnichannel. At the same time, it reasons, anticipates, and activates the customer journey, real-time interests, cross-device habits, emotions, and prescribes timely, relevant brand experiences across all marketing channels.

Intelligence

SINGLE VIEW OF THE CUSTOMER

Remove the siloes within your multi-channel brand experience by connecting and normalizing all your customer data across all digital channels and Big Data ecosystem using COSMOSTM Consumer360 Personas powered patent-pending COSMOSTM Universal Graph ID.

Personalization

INDIVIDUAL-LEVEL CUSTOMER EXPERIENCES

Create unbreakable bonds with your customers and give experiences a never-before-seen level of personalization using contextual, real-time, and relevant micro-moments intelligence that optimize the performance of your marketing and customer engagements.

Automation

COGNITIVE EXPERIENCES

Build apps with powerful A.I. algorithms allowing you to tap into the power of COSMOSTM easy-to-use Cognitive Services. Integrate computer vision, video, face and emotion recognition, speech, text, language understanding, and knowledge exploration APIs.

See how COSMOSTM better connects you with your customers

COSMOS AMPLIFY

Extend the consumer 360 data journey exploration with COSMOS Amplify, enabling marketers to interact with the customer holographic data for deeper data symbiosis.

CONSUMER 360 GRAPH

A Platform as-a Service (PaaS) based Customer Graph solution that harnesses intelligence from online and offline data to create a single-view-of-the-customer

AUDIENCE INTELLIGENCE

Unique audience segmentation capabilities to drive better marketing decisions and pinpoints the exact consumers you should target with a personalized your brand messages.

COGNITIVE CLOUD

A Platform as-a-Service (PaaS) of intelligence and knowledge APIs that enable brands to integrate Artificial Intelligence services capable to see, hear, speak, understand and interpret needs using natural methods of communication.

COSMOSTM Amplify

Bring your data to life through a HoloLens virtual experience. Interact with your customers’ data and uncover their interests, market segmentation, activity levels, and opportunities. 3D visualizations allow you to see patterns, compare markets, and make decisions like never before. Anticipate consumer needs and interests to create relevant, timely marketing solutions.

Benefits:

  • Turn your customer data into interactive holographic dashboards
  • Compare data points visually in 3D for deeper data symbiosis
  • Interact with data points enabling deeper dives and unique comparisons
  • Visually experience your data in a whole new way

COSMOSTM Amplify

Bring your data to life through a HoloLens virtual experience. Interact with your customers’ data and uncover their interests, market segmentation, activity levels, and opportunities. 3D visualizations allow you to see patterns, compare markets, and make decisions like never before. Anticipate consumer needs and interests to create relevant, timely marketing solutions.

Benefits:

  • Turn your customer data into interactive holographic dashboards
  • Compare data points visually in 3D for deeper data symbiosis
  • Interact with data points enabling deeper dives and unique comparisons
  • Visually experience your data in a whole new way

Consumer 360 Graph

Harnesses structured and unstructured, omni-channel data to create a single view of the customer. This enables brands to understand when and how to best engage customers across channels, increasing customer loyalty and revenue.

Benefits:

  • Enables true 1-to-1 personalization
  • Target users based on Consumer 360 Personas
  • Optimize your lift, conversion and Return on Ad Spend.
  • Understand the full customer journey and activate against relevant micro-moments
Download whitepaper
See it in Action

COSMOSTM Consumer 360 Graph

is a Platform as-a Service (PaaS) based Customer Graph solution that harnesses intelligence from online and offline data to create a single-view-of-the-customer.

CUSTOMER GRAPH

Prevent and forecast churn, acquire new customers and understand your customer LTV across Omni-channel.

CROSS-DEVICE AND OMNI-CHANNEL CUSTOMER JOURNEY

Target people, not cookies or devices using COSMOS cross-device graph & trained AI at huge scale.

UNIVERSAL GRAPH ID TO NORMALIZE AND AMPLIFY YOUR PERSONAS

Normalize and connect fragmented customer data sources across channel, product, department or P&L into one intelligence Persona.

DETERMINISTIC AND PROBABILISTIC MATCHING OF YOUR BIG DATA

Activate your customer journey with real-time interests, habits, emotions for true 1-to-1 relevant brand experience.

Audience Intelligence

Audience Intelligence offers a unique audience understanding so that you can make better marketing decisions and pinpoint the exact target consumers for your brand messages. Leverage advanced machine learning to analyze users’ behavior and determine which of their attributes are most likely to predict future action.

Benefits:

  • Amplify your Customer Personas
  • Prevent customer churn and predict forecast
  • Retain existing customers and gain new ones
  • Understand your Customer Lifetime Value and activate the insights on it with relevant experiences
Download whitepaper
See it in Action

COSMOSTM Audience Intelligence

Amplify and match your customer personas with unique 3rd party structured datasets including demographic, purchases, behavior, geolocation, financial, travel volumetric and contextual data.

COGNITIVE DATA MATCHING

Leverage trained A.I. algorithms to match your customer and audience data.

CHURN PREVENTION

Engage your existing customers with relevant, timely cognitive brand experiences.

CUSTOMER ACQUISITION

Engage new audiences and acquire new customers with intelligent experiences tailored to their needs.

CUSTOMER LTV MICRO-SEGMENTATION

Enhance your customer engagement and loyalty programs with dynamic and intelligent segmentation and activation.

Cognitive Cloud

A Platform as-a-Service (PaaS) of intelligence and knowledge APIs that enable brands to integrate Artificial Intelligence services capable to see, hear, speak, understand and interpret customer needs using natural methods of communication.

Benefits:

  • Provide intelligently curated product recommendations for your customer.
  • Launch marketing campaigns and build a new class of digital experiences with powerful algorithms using just a few lines of code.
  • Understand language contextually, so your digital experiences engage people in the way they speak.
  • Enable interactive search experiences over structured data via natural language inputs.
Download whitepaper
See it in Action

COSMOSTM Cognitive Cloud

A fully managed cognitive intelligence platform to transform and automate your data into meaningful activation.

VISION

From faces to feelings, allow your apps to understand images and video.

SPEECH

Hear and speak to your users by filtering noise, identifying speakers, and understanding intent.

LANGUAGE

Easily parse complex text with language analysis and detect sentiment, meaning, key phrases and topics.

KNOWLEDGE UNDERSTANDING

Understand language contextually, so your app communicates with people in the way they speak.

SEARCH

Provide intelligent searches for images, news, video, and web for your app.

Cognitive Automation

Enhance your customer experience, campaigns and Apps with machine intelligence to evolve from simple descriptive analytics to prescriptive intelligence powered by natural and proactive interaction with your data using natural language understanding through COSMOSTM Machine Learning.

Benefits:

  • Predict: Predict what will happen with state-of-the-art machine learning algorithms
  • Prescribe: Augment and improve your decision making processes with proactive alerting and prescriptive analytical recommendations on actions to take
  • Automate: Simplify and automate decision making when dealing with complex problems that involve multiple variables that may change in real time
Download whitepaper
See it in Action

COSMOSTM Cognitive Automation

A fully managed cognitive intelligence analytics to transform and automate your data into meaningful activation.

COGNITIVE EXPERIENCE

Build cognitive experiences across devices with powerful algorithms using just a few lines of code.

RECOMMENDATION ENGINE

Boost and lift your online store conversion rate with quick-deploy recommendations API services.

KNOWLEDGE EXPLORATION

Enrich your interactive search experiences over structured data via natural language inputs.

DATA ENTITY LINKING

Power your campaign’s data intelligence with named entity recognition and disambiguation.

“Our customer obsession is deeply woven within the fabric of our DNA — placing first-party data at the nucleus of our engagement ecosystem, offering our customers COSMOS Cognitive Marketing Platform, the next evolution in cognitive computing and machine-learning.”

SAMIH FADLI

Chief Intelligence Officer

Become a partner

Our partners maximize the impact of COSMOS and expand their own data intelligence in the process. Contact us today for partnership opportunities.

Request a demo or read the white paper

Get a free COSMOS demo or read our white paper and learn how to power your existing marketing technology with Cognitive Intelligence.

How Can We Work Together?

Whether you want to transform your business, advance your career, or simply find out more about what we’re doing, this is the place.

EMAIL

info@cosmos.ai

PHONE

+1 206 816 8800

LOCATION

Publicis COSMOS Global Development and Research Center
424 2nd Avenue West
Seattle, WA 98119

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