PUBLICIS® COSMOS Retail Features
Cross-channel customer data integration, cross-device stitching, CRM and third-party data alignment, integration with MDM Platforms.
CUSTOMER + PRODUCT INTELLIGENCE
Customer segmentation, journey mapping, product affinity models, next best action models, lifestyle plus product fit, propensity models.
PERSONALIZED MARKETING + EXPERIENCES
Personalized email marketing and website experiences, product recommendations, replenishment campaigns, dynamic content, virtual agents, smart catalog search plus navigation.
Price optimization, demand forecasting, inventory management insights, product design insights, customer service support.
PUBLICIS® COSMOS Crime Prevention Features
Harnesses cognitive intelligence, big data, and AI to predict smarter policing and prevent crime with a distinctly 21st century approach.
Forecast crime mapping and visualization through holistic, single-view user profiles and journeys
EMOTION AND FACIAL DETECTION
Identify people using COSMOS facial recognition and identification at scale.
UNIVERSAL GRAPH ID
Normalize and connect fragmented data sources, both structured and unstructured, for real-time identification of criminal connections and activities.
Predict locations with high probability of criminal activity by assessing historical and real-time data from multiple sources.
PUBLICIS® COSMOS Marketing Features
Leverage the power of the cloud, data science, machine learning and cognitive AI to meaningfully synthesize intelligence from online and offline data across all channels.
Prevent and forecast churn, acquire new customers and build meaningful customer Life-Time Value (LTV) across all channels.
CROSS-DEVICE AND OMNI-CHANNEL CUSTOMER JOURNEY
Target people (not cookies, devices or apps) using PUBLICIS® COSMOS cross-device graph & trained AI at huge scale.
UNIVERSAL GRAPH ID TO NORMALIZE AND AMPLIFY USER PERSONAS
Normalize and connect fragmented online and offline customer data sources from all channels and all parties for a truly holistic view of each user.
DETERMINISTIC AND PROBABILISTIC MATCHING OF YOUR BIG DATA
Algorithmic apps and specialty APIs activate your brand’s unique customer journey with real-time interests, habits, and emotions for a truly 1:1 experience.
PUBLICIS® COSMOS Automotive Features
Aggregate multiple data sources and use machine learning to create a safer, more intelligent vehicular experience customized to the needs and preferences of each driver and the car’s surrounding environment at any given time.
Delight existing drivers and understand your drivers’ LTV across all channels.
BEHAVIOR TRENDS AND ANALYSIS
Get a better understanding of fleet driver behavior and automotive system performance at an enterprise and personal scale.
Create and activate personas to suit any driving style to deliver smarter, safer experiences.
DRIVER SAFTY THROUGH MACHINE LEARNING
Recognize, anticipate and proactively adjust for dangerous situations and driver behaviors, such as distracted driving.
Request a demo or read the white paper
Get a free PUBLICIS® COSMOS demo or read our white paper and learn how to power your existing marketing technology with Cognitive Intelligence.
How Can We Work Together?
Whether you want to transform your business, advance your career, or simply find out more about what we’re doing, this is the place.